I just returned from a long beach vacay. I’ll pause to give you a minute to be jealous.
Okay we’re all back? No? Would it make you feel better to know the apartment we rented had roaches? Good.
I digress. My point is that my favorite thing to do on the beach or at the poolside is check out what everyone else is reading. I’ll admit, eReaders have made my snooping more difficult. I’m at the point that I want to start taking poolside surveys.
But loads of people didn’t have eReaders and there was a clear trend in books. Two years ago it was all Twilight and Three Cups of Tea. Last year it was The Help. It seems like movies make a difference for book sales because this year’s hands down winner was…The Hunger Games. The first book in Suzanne Collins amazing trilogy.
Everyone from teen girls to middle aged men was reading the first book in the series. I was psyched to see it. Not only is it a great book, it delivers a powerful message about our values as a society, our distance from our food supply and a host of other hot button topics. Did you notice any reading trends during your holiday break? What would you like to see as the next reading trend?
PS I also want to share that my hotel had one of those Leave a Book, Take a Book exchanges, and the selection was 95% romance. We read the sales stats for the popularity of the romance genre all the time, but it’s fun to see it as a living organism.